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Detailed Course Information

 

Fall 2010
Apr 24,2014
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Information Select the desired Level or Schedule Type to find available classes for the course.

MKTG 350 - INTERNATIONAL MARKETING
A study of the problems, techniques, and strategies of developing marketing concepts within the framework of a worldwide marketplace containing varying cultures and environments. Because export strategies have become a greater concern to American business in recent years, there is an increased awareness of the social responsibilities involved. Worldwide consumerism, ethics, and the economic and social development of countries--issues that result from activities of multi-national corporations--will be discussed. (This course is also offered as a Study Abroad course)
0.000 TO 4.000 Credit hours
0.000 TO 4.000 Lecture hours

Levels: Undergraduate
Schedule Types: Lecture, Online Course

Marketing Department

Course Attributes:
MJ-AMER-America in the World, MJ-AMER-Advanced Cat Elective, GE-INTERNATIONAL ISSUES

Restrictions:
Must be enrolled in one of the following Levels:     
      Undergraduate

Prerequisites:
FOR MKTG 350

General Requirements:
Course or Test: MKTG 290
Minimum Grade of D
May not be taken concurrently.

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Release: 8.5.4